Press
Press is a fast-acting THC tablet that helps users optimize their bodies. We were able to develop a refined logo that embodied simplicity and sophistication, ensuring it resonated with a high-energy, goal-driven audience. The packaging followed the same ethos, clean, minimal, and highly functional, making it easy to carry and use on the go. To enhance consumer experience, the product line was divided into three distinct categories, each thoughtfully color-coded to align with different times of the day: an energizing morning formula, a balanced midday blend, and a calming evening dose. This intuitive design not only made Press instantly recognizable but also reinforced its promise of seamless integration into an active, ambitious lifestyle.
Services
Brand Identity
Packaging Design
Art Direction
Collateral